Key Techniques

A contemporary trade show booth designed to attract and engage from every angle. The space is anchored by a parametric wood-slat feature wall in Rift White Oak, creating depth, rhythm, and visual warmth. An illuminated push-through letter sign serves as a bold focal point, complemented by vinyl lettering, acrylic photo features, and animated looping video displays for layered brand storytelling.

The booth was modeled in Maya, textured in Substance, and rendered in D5 to accurately convey materiality, lighting, and show-floor presence.